From the category archives:

Real Estate

Listing Video Walk Throughs – Valuable Marketing or Security Risk?

by Benson Wong

photo of wheels without bike (theft)

A discussion about the risks and rewards of online video tours for real estate listings.

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How REALTORS® Should Use Social Media

by Benson Wong

Video, discussion on online marketing for REALTORS® and why things currently suck.

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Blogging for REALTORS® – A Quick & Dirty Guide

by Benson Wong

Blogging

A quick guide to get a free wordpress blog for REALTORS®.

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How the Internet is Changing Real Estate

by Benson Wong

This is the video (approx, 16 minutes) and the collateral material from my May 5th,2009 real estate technology workshop at the Sutton training center. The video is just my talk with the slides.  I didn’t want to post the last 105 minutes, since topics were rather sporadic.
Here are the slides and the smart board notes:

How [...]

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Why Online Real Estate Marketing is All Wrong

by Benson Wong

This morning I was listening to a real estate website sales rep give a presentation on their website technology. It got me thinking that after all this time online real estate marketing still sucks. The reason it sucks is because everybody has essentially the same web site with the same set of features. 
This is the problem.  When a realtor signs [...]

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